Real Estate of the New Normal

Award-winning international developer Selo Group is introducing a range of lifestyle investment options as digital nomadism and remote working as well as destinations with less crowds emerge as the new normal and preference. The group’s land and villa developments are increasingly in high demand since the onset of the Covid-19 pandemic as rising numbers of savvy investors are seeking vacation homes where they can maintain a healthy lifestyle while remaining plugged into work and school.


According to the Knight Frank Global Buyer Survey 2020, over 26 percent of respondents said they were more likely to buy a second home as a result of the pandemic, presumably to enhance their lifestyle and to use as a retreat in the event of future outbreaks. Home offices and outdoor space are a growing priority along with privacy. Pent up demand is also apparent, as 51 percent of respondents say they plan to travel within three months of borders reopening.

“In 2020, 88 percent of employees have experienced the benefits of working from home and several companies have transitioned their office format to remote-work permanently,” said Andrew Corkery, CEO of Selo Group.


“Now is a prime time to invest in not only a vacation home, but rather, a new lifestyle for work, home and leisure. With our portfolio of luxury products and land parcels, we are providing buyers with a lifestyle investment that is beneficial to their wellbeing and will generate memories to cherish for years to come,” he continued.


Selo Group’s range of lifestyle investment options enhance wellbeing with tranquil, private outdoor areas that connect to nature and projects located in areas with less crowds. Majestic views of turquoise waters enhance the work-from-home environment while robust, modern infrastructure ensure that work can be executed with high efficiency and productivity.

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Whether investors are seeking a single studio or a seven-bedroom villa for their close family and friends, Selo Group offers a wide range of residences to meet every demand, including:

Workcation – It’s a thing, and it may be a factor in your next property investment. Selo Group is offering a unique lifestyle investment as remote destination and telecommuting emerge as the new normal and preference.

Selong Selo Resort & Residences

Selo Group affords a range of luxury villas from Selong Selo Resort & Residences, the group’s award-winning flagship resort and residences on the scenic coast of South Lombok. The property is a 25-minute drive from the Lombok International Airport and offers more than 50 luxury villas with one to seven bedrooms, a full-service spa, club house, Aura Bar & Lounge, a kids’ club, and beach club access. Pricing begins at USD $248,000.

Luxury Surf Villas

Adjacent to the Selong Selo Resort, 20 exclusive luxury surf villas offer studio, one or two-bedroom options with a private plunge pool. Prices start at USD $187,000.

Land Parcels

Invest in your own piece of paradise with nine land parcels offered by Selo Group in picturesque Serangan.  The ocean-facing land parcels are located just 900 meters from the sapphire-blue water of Serengan Bay and its secluded surf breaks, offering residents stunning views over local farmland and pristine, white sandy beaches. The area is ideal for villa development, with essential infrastructure such as roads, power, water and site security supplied. The lots range in size from 698 to 1,510 square meters starting at USD $44,000.

Pre-crafted Villas

Most recently, Selo Group announced the launch of its pre-crafted designer villas that provide an opportunity for sustainable and cost-effective real estate anywhere in Indonesia. The pre-crafted villas combine effortless luxury with the natural beauty of Indonesia’s surroundings, with pricing starting at USD $89,000.

Selo Group is a highly rated developer offering one-stop shopping for investors with a diverse set of services, including the design, development, construction, operations, and management of hospitality projects from beginning to end. The company also oversees sales and marketing initiatives for properties.


Eco-sustainability is a company core value, and preserving the environment is prioritized at every stage of the development process, from construction to delivery and beyond. To achieve zero waste, Selo Group supports projects and policies to eliminate single-use plastics, including water bottles, at all properties. The company coordinates and participates in beach clean-ups; supports local schools by providing essential infrastructure such as water tanks and internet and supporting sports clubs; and is a member of the Selong Belanak Community association, which focuses on environmental sustainability, waste management, and community development.